Footbridge Media
Names 2 answer engines: ChatGPT, Google AI Overview. Shows no measurement method.
Read 12 September 2026 · footbridgemedia.com/marketing-tips/aeo-contractors-home-service-companies
The scores
| Criterion | Score | Weighted of its weight | Contribution |
|---|---|---|---|
| Named engine coverage | 2 / 5 | 10 / 25 | |
| Measurement method shown | 0 / 5 | 0 / 20 | |
| Citation change over time | 0 / 5 | 0 / 10 | |
| Entity and schema competence | 1 / 5 | 6 / 30 | |
| Falsifiability | 0 / 5 | 0 / 15 |
What the page actually says
- Engines
- Two named engines, inside an explainer article rather than a service.
- Method
- None. This is advice, not an offering.
- Change over time
- Nothing published.
- Entity and schema
- Recommends FAQ schema via JSON-LD as the route into AI answers.
- Falsifiability
- None stated.
What we would ask them about
One thing on Footbridge Media's own page, worth raising before you sign. Not a judgement about the work.
- AskAdvises adding FAQ schema so AI engines understand your content. FAQPage rich results have been restricted to government and health domains since August 2023, and no engine has shown FAQ markup drives an AI citation.
The check we would run on this one
Open footbridgemedia.com/marketing-tips/aeo-contractors-home-service-companies and search it for a number. Footbridge Media publishes neither a measurement method nor a stated limit on its own claims, so the page describes what will be done and never says how anyone would see whether it worked. The question that settles it is short: ask how many prompts they run, against which engines, how often, and what result would make them tell you the work had failed. All four are answerable in a minute by a company that does them.
Disagree with any of this? The corrections log is where it gets settled, in public, with a date.